Why Shopify
The world’s best online stores are built on Shopify
Sell more, save time, and cut costs with Shopify’s powerful checkout and flexible features.

Built into every store

Cheetah fast.
Ridiculously reliable.
With a 99.99% uptime rate and 300 points of presence worldwide, Shopify’s infrastructure won’t leave your customers hanging.

The world’s
best checkout
Shopify’s checkout converts a whole 15% better on average than other commerce platforms. Which means more sales for you.

The magic of AI
in your corner
Generate store headlines, product descriptions, chat replies, and blog posts that sell—all with a little help from Shopify Magic.
Put your own spin on themes
Add your branding and product videos. Customize your colors. Make your store feel like home.
Custom options
If you can imagine it, you can build it

Go headless
Choose your own stack

Battle-hardened APIs
Shopify’s Storefront API serves millions of queries and is deployed globally at the edge. So customers around the world experience snappy load speeds, no matter what device they shop on. And with no rate limits, you can run big sales events without throttling or unexpected bills.
Ready to start your new Shopify store?